Based on recent reports, almost one third of food produced all over the world ends up as waste. Consumers globally are paying more than £259 billion a year for food that is thrown away in the UK. Wasted food is estimated at 200,000 tonnes of the 15 million tonnes thrown away that comes directly from stores. The industry is now facing a dilemma on how to effectively reduce waste and they hope to address this issue through innovative food packaging.
Packaging is very crucial in protecting food as it travels through the supply chain to customers. Protective packaging increases shelf life and reduces food waste during transport and storage. New packaging materials tend to improve product consistency while providing new opportunities for efficiency. Protective packaging allows consumers to get more from the food they purchased and make savings while reducing waste.
To effectively reduce waste in food packaging, it is important for packaging design to be improved so that it will exactly fit the product and provide protection during transit. Protective function of packaging means avoiding product damage during transit by preventing the product from moving. It should also protect the contents against tampering or alterations. Damages can lead to increased costs due to the need for replacements. When replacements are processed, it increases the carbon footprints of the product. Costs also increase because of associated manufacturing, shipping, and labor. The greatest damage however is on the reputation on the brand.
The best form of packaging must be easy to transport, move and lift and it must provide necessary protection in case the product is dropped or crushed. A regular shaped package can be easily stacked without requiring too much space in between. Protective packaging also provides the support the product needs when transported in the container of a lorry.
One of the best options for protective packaging is Paper Mart bubble wrap because of its cushioning abilities. Bubble wrap is also economical for filling the void space inside packing boxes. Because it is light in weight, the bubble wrap is the shipper’s choice because it does not affect transport and storage charges.